That the City Manager work with the Economic Development Department, Business Associations, and Cambridge Local First to create a Small Business Saturday strategy that increases traffic to our local businesses during the 2019 holiday season

City of Cambridge O-2 Amended Order IN CITY COUNCIL November 26, 2018 COUNCILLOR MALLON COUNCILLOR SIDDIQUI WHEREAS: Small Business Saturday is traditionally designated as the day after Black Friday to encourage shoppers to patronize local stores during the holiday season; and WHEREAS: Cambridge has a thriving small business community that the City should take a more active role in promoting and supporting for Small Business Saturday; and WHEREAS: Holiday shoppers have the potential to become yearlong clients, making it important that the City reduce as many barriers to holiday shopping on Small Business Saturday as possible; and ORDERED: Strategies in other municipalities include free metered and garage parking on Small Business Saturday, a municipal Small Business Saturday awareness and marketing campaign, and organizing City events in districts where small businesses are located; now therefore be it ORDERED: That the City Manager be and hereby is requested to work with the Economic Development Department, the Business Associations, and Cambridge Local First to create a Small Business Saturday strategy that increases traffic to our local businesses during the 2019 holiday season; and be it further ORDERED: That the City Manager report back to the City Council no later than July 2019.